Behind the scenes of the upcoming Offscreen Magazine issue.
I spent the afternoon checking in on the production of the next issue here in Berlin. Bastian from AZ Druck was nice enough to give me a proper tour and introduced me to all the various steps of the printing process. It was really impressive to see what actually goes into producing high quality print products.
High-res
Microsoft is being creative and different with their Internet Explorer 9 advertising. We showed you earlier how they’ve implemented their advertising on The Verge with the “less browser. more verge.” slogan.
At The Next Web they’ve created a dedicated page that if you were using IE9 to view the site would see 24 hours prior to others (that’s what they say). Across The Next Web they organize their content by various “channels” and this one is called “Microsoft IE9”.
In the tech publication space, Microsoft is certainly working with sites like The Next Web and The Verge to create an advertising experience that is beneficially useful and great. Designing ads can be much more than displaying images and text in a dedicated location.
Much respect for Bankoff and what he is doing at Vox Media.
Vox Media, the fast-growing sports and tech blog network, is making a substantial investment around original video production and distribution, says CEO Jim Bankoff in this interview with Beet.TV.
Bankoff also had something to say in regards to “Digital story-telling and the rise of the new publishers”.
Publishers have been experimenting with integrating AR (augmented reality) for years (in 2010, GQ ran a series of enhanced Calvin Klein underwear ads), but this futuristic technology has not yet been incorporated into classic novels until now.
We recently published an essay with regards to augmented reality, which can be read here.
A big shift in how content is obtained and consumed.
Please visit the related article here: http://wp.me/p1XTDI-m1 … for more information and the download link to this episode.
As with every other branch of traditional media, the Internet has pushed the publishing industry to a critical inflection point, something we’ve previously discussed. Disrupting the mainstream marketplaces for journalism, literature, and the fundamental conventions of reading and writing themselves, here are seven startups that promise to reshape the way we create and consume ideas.
Resimplify will be #8! Please follow us by subscribing.
We have realised over the last 3 years that producing expensive paperback versions of all our books is not always the best solution for the title or the author. There are a few things at play here: the huge costs involved in the print run, the storage of stock and fulfilment costs amongst others, but also the intended audience of the title. Being such a small publisher we have to consider each title on a case by case basis and ensure we make the right choices for both the author and us. If the eBooks we produce sell enough to cover the cost of the print run then we can go ahead and get it printed.
We here at Resimplify are working on a creative way to do print publishing. A hint would be months and boxes.
The Fantastic Flying Books of Mr. Morris Lessmore iPad App Trailer
The app impressively blurs the line between picture books and animated film. I kept flipping pages in sheer amazement. If only I could look at it with the eyes of a kid. Magical!
